Augustfold

Augustfold — conversion copy studio

Conversion copy for landing pages and funnels.

You already paid for the click. We write the page, and the sequence behind it, that turns that click into a lead, a call, or a sale. Clear words, built on what your buyers actually say, and structured so you can test them.

Start a project on WhatsApp See what we write

Most pages don’t fail because of design or traffic. They fail because the words are vague, the offer is buried, and the reader has to work too hard to say yes.

Services

One studio, three ways to work together.

Start with the core build, or bring us in for a single page. Every project is scoped and quoted after a short brief, so you pay for the work you need, not a package padded to fit a price list.

Main offer

The Landing + Funnel Build

A complete conversion path, written as one system: the page that earns the first yes, and the follow-up that carries a visitor to the sale.

What’s included

  • Buyer and competitor research, summarized into a one-page message brief
  • Full landing page copy: headline, offer, proof structure, objections, CTA
  • Funnel copy for the steps after the page: opt-in or thank-you page, and the email follow-up sequence
  • Two alternative headline and hero angles, ready to A/B test
  • One round of revisions on the full set

Best for

Businesses launching a new offer, rebuilding a page that gets traffic but not results, or moving paid traffic to a page that finally matches the ad.

You receive

Clean, annotated copy documents your designer, developer, or page builder can drop straight in, with notes on why each section is there.

Ask about the Build

A

Landing page copy

A single page written for one audience and one action. Sales pages, lead-generation pages, product and service pages, and pages built to match a specific ad campaign.

B

Sales funnels

The sequence around the page: opt-in offers, thank-you and upsell pages, and the welcome, nurture, and sales emails that move a lead toward a decision without pushing.

C

Conversion retainer

Ongoing copy for teams that test. New variants, campaign pages, and email each month, guided by your results, so the work compounds instead of starting from zero each time.

How we work

Brief. Draft. Test. Refine.

A short process with no mystery in it. You always know what stage we’re at and what we need from you.

  1. 01

    Brief

    We start with your offer, your buyer, and the numbers you care about. We read your reviews, support questions, sales calls if you have them, and competitor pages, then return a message brief for you to approve before any copy is written.

  2. 02

    Draft

    A complete first draft, not fragments. Every section is annotated with the job it does, so feedback is about the argument, not personal taste.

  3. 03

    Test

    Copy is a hypothesis until real visitors read it. We give you test-ready variants of the parts that matter most (headline, offer framing, CTA) and suggest what to measure.

  4. 04

    Refine

    We revise based on your feedback and, where you have it, real data. Retainer clients get this as a standing loop: what the numbers say shapes the next draft.

Work

Sample work, written to be read.

These are demonstration samples: original copy written to show how we approach a landing page, a sales page, and an email sequence. They are not client projects, and they don’t use real companies or results. Finished client copy ships under the client’s name; we share that work privately, chosen for your market.

Landing page

Stop running your practice from your inbox.

A client portal for solo and small-firm accountants. The page has one job: get a firm owner to start a trial with a single client.

Read the sample

Sales page

You got the title. Nobody handed you the job.

A one-day workshop for people just promoted into management. Long-form copy that qualifies the right reader and turns the wrong one away.

Read the sample

Email sequence

Four emails that take a trial to a decision.

A welcome-to-close sequence for the same Harbor offer: one job per email, and a final note with honest urgency instead of a fake countdown.

Read the sample

Specific over clever

A concrete claim beats a catchy line. We write what your buyer can check, picture, and repeat.

Their words, not ours

The strongest headlines are usually sitting in your reviews and sales calls. We find them before we write.

One page, one job

Every section earns its place by moving the reader toward a single action. Anything else gets cut.

Honest urgency

No fake countdowns or invented scarcity. Real reasons to act now, or none at all.

About

A small studio with a narrow focus.

Augustfold writes conversion copy for landing pages and funnels, for businesses selling to English-speaking customers in the US and Europe. That is the whole job, and we keep it that way on purpose.

We don’t do brand manifestos, social media calendars, or a bit of everything. A narrow focus means every project gets the same depth: research first, a clear argument, and copy written to be measured rather than admired.

We work remotely and asynchronously, in English, with founders, marketers, and agencies who want a writer who will push back on a weak offer as readily as on a weak sentence.

Questions

Before you message us.

How is a project priced?

Each project is quoted after a short brief, based on the number of pages and emails, the research involved, and how quickly you need it. You get a fixed quote before any work starts.

What do you need from me to start?

A clear description of the offer, who it’s for, and the action you want visitors to take. Anything that shows how customers talk (reviews, testimonials you already have, support emails, call notes) makes the copy stronger.

Do you design or build the page?

We write the copy and its structure: section order, headline hierarchy, and calls to action. Your designer, developer, or page builder handles the layout. The copy documents are made to hand over cleanly.

Can you rewrite a page we already have?

Yes. Pages that already get traffic are often the best place to start, because there is data to learn from. Send the link and tell us what it’s supposed to do.

Contact

Tell us what the page has to do.

The fastest way to start is a WhatsApp message. Tell us about the offer, the audience, and where the traffic comes from. We reply with questions, not a sales script.

Start a project on WhatsApp

WhatsApp: +49 176 64400996

Or write a short brief

This form doesn’t send anything to a server. When you press the button, it opens WhatsApp with your brief already typed, so you can review it and send it yourself.